It is said that you need to create a “niche” market for your business, something that I do a lot of and enjoy every minute of it is creating web site portfolios for artists. I have a great network of artist friends, most of these are glass artists. Since I am married to one, the ability to have access to them is easy, they are all top notch people and the work they make is absolutely brilliant.

This time I was able to work with world renowned glass casting artist, Anna Boothe. Anna came to me for some updates on a static web site that was cumbersome to edit. I proposed to her a solution that would allow her to update her own imagery, resume and news. That sold her on the idea to graduate to the next level of web technology to improve her self marketing and ability to keep her fans informed of new work and upcoming casting workshops.  It was a great joy working with Anna. Next, we have to get a site for her husband Steve!

We were able to solve the functional problems of the previous web site and keep within her budget by capitalizing on previous experience building these types of web sites using WordPress. This theme is a custom WordPress theme that allows a unique design for this project.

This site is a composite of technologies. The core of it is a WordPress CMS that allows editing to much of the content on the web site. There is a little bit of Adobe Flash to create simple transitions in the banners. The photo galleries are created with the wordpress plug-in: NextGen Gallery in the CMS. The images appear as “pop-ups” from the gallery that include a slideshow from a technology called “Lightview” using the Lightview Plus Plug-in.

The other thing that was mentioned for future additions to the web site would be ability to add an eCommerce section. WordPress will provide us with the opportunity to do this quite easily. It will be added with WP e-Commerce plugin.

If you are an artist and would like to build a web site that you can manage, contact me!

>>View Anna Boothe Web Site